Show #296: Jamie Nicolino

 
 

By Lynnae Marty Hentzen

We are continuing our series focused on products for your home that are locally purchased and support a more sustainable lifestyle. With this series, we are encouraging you to try something new in order to make a positive change, not only within your own home but within your community. It just might be easier than you think!

This morning we have Jamie Nicolino joining us. Jamie is the owner of The Collective in downtown Des Moines. Jamie is not only a champion of sustainability but of social justice for all. As she states on her website, sustainable living isn’t just about making less trash. It goes much deeper than that. And as Jamie says, she “tries to live her life as sustainably as possible.” That’s a goal we can all consider.

Remember it’s not about perfection but instead it’s a process. Start with a step or two in the right direction.

As stated in an article titled “39 Green Business Ideas for Sustainable Entrepreneurs” published on nerdwallet on March 17, 2021 by Meredith Wood, “Sustainable and green business ideas combine your commitment to the environment with your goal of starting a business. Beyond that, they also deliver on revenue and profit. A study by Nielsen revealed that 66% of global consumers are willing to pay more for sustainable products.”

We can each contribute collectively by making small changes within our own homes.

Tune in to the podcast to hear Jamie tell about her journey to a healthier and less wasteful life.

 
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Key Takeaways from our discussion: 

-       Zero waste can be a problematic term: the goal is actually less waste through mindful purchasing and living; ask where things come from and how they are made

-       Strive to purchase only what you need

-       Reuse & repurpose if you can and if you can’t, then recycle

-       Be open to learning every day; sustainability evolves with you

-       When traveling, bring your own water bottle, snacks, silverware, and reusable travel bottles

-       When starting your own small business it takes heart and a 100% belief in what you are doing

-       Every choice you make has an impact

-       Do one thing every day to embrace less waste in your life

-       It’s a journey, give yourself grace along the way


   “The natural environment sustains the life

                        Of all beings universally.”

                                    ~ Dalai Lama

 

            “Sustainability has to be a way of life

                        To be a way of business.”

                                    ~ Anand Mahindra

 

 

Thank you for listening to today’s discussion. Let’s continue the conversation and learn from each other.